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Email Compliance

CASL Compliance

How PeakSpire complies with Canada’s Anti-Spam Legislation for commercial electronic messages.

Home/CASL Compliance

Last Updated: March 2026

On This Page

  1. 1. What CASL Requires
  2. 2. How We Obtain Consent
  3. 3. What We Send
  4. 4. Sender Identification
  5. 5. Unsubscribe Process
  6. 6. Record-Keeping
  7. 7. Complaints
  8. 8. Contact

PeakSpire Inc. (“PeakSpire”) complies with Canada’s Anti-Spam Legislation (CASL), which governs commercial electronic messages (CEMs) sent to or from Canada. This page explains how we handle email communications.

1. What CASL Requires

Under CASL (S.C. 2010, c. 23), any commercial electronic message must meet three requirements:

  1. Consent: The recipient must have given express or implied consent to receive the message.
  2. Identification: The message must clearly identify who sent it and include valid contact information.
  3. Unsubscribe mechanism: The message must include a working unsubscribe mechanism that is honoured within 10 business days.

2. How We Obtain Consent

Express Consent

We obtain express consent when you:

  • Check an opt-in box on our contact form indicating you want to receive marketing emails
  • Verbally request to be added to our mailing list during a phone call
  • Reply to an email requesting to receive future communications

Express consent does not expire unless you withdraw it.

Implied Consent

Under CASL, we may also have implied consent in the following situations:

  • Existing business relationship: If you have purchased a service from PeakSpire, or entered into a contract with us, within the past 2 years.
  • Inquiry: If you submitted a contact form, requested an audit, or made an inquiry within the past 6 months.

Implied consent has time limits. We track consent expiration and stop sending CEMs when implied consent expires unless express consent is obtained.

3. What We Send

Transactional Messages (Not CEMs)

The following messages are not commercial electronic messages and are sent without requiring CASL consent:

  • Contact form confirmation emails
  • Audit result delivery emails
  • Project status updates and invoices
  • Booking confirmations
  • Account or service-related notifications

Commercial Electronic Messages

The following require consent:

  • Newsletters or industry updates
  • Promotional offers or service announcements
  • Case studies or blog post notifications
  • Follow-up emails offering additional services

4. Sender Identification

All commercial emails from PeakSpire include:

  • The sender name: PeakSpire or PeakSpire Inc.
  • A valid reply-to email address: info@peakspire.ca
  • Our website: peakspire.ca

5. Unsubscribe Process

  • Every commercial email includes an unsubscribe link at the bottom.
  • Clicking the link immediately removes you from future marketing emails.
  • Unsubscribe requests are processed within 10 business days (typically immediate).
  • You can also unsubscribe by emailing info@peakspire.ca with the subject “Unsubscribe.”
  • Unsubscribing from marketing emails does not affect transactional messages related to active services.

6. Record-Keeping

PeakSpire maintains records of:

  • How and when consent was obtained for each contact
  • The type of consent (express or implied)
  • When implied consent expires
  • Unsubscribe requests and the date they were processed

These records are maintained in our CRM (HubSpot) and email platform (Brevo).

7. Complaints

If you believe you received an unsolicited commercial email from PeakSpire, please contact us at info@peakspire.ca. We will investigate and resolve the matter promptly.

You may also file a complaint with the Canadian Radio-television and Telecommunications Commission (CRTC), which enforces CASL.

8. Contact

  • Email: info@peakspire.ca
  • Phone: (343) 842-4444

Questions About This Policy?

Email: info@peakspire.ca

Phone: (343) 842-4444

Address: 110 Didsbury Rd Suite M110, Kanata, ON K2T 0C2

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